“Television Can Damage your Health?”. Italian Doctors and Medical Drama: A Qualitative Approach

Authors

Daniela Cardini
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Fabrizia Malgieri
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Synopsis

The relationship between medical dramas and medical professionals is an interesting and controversial topic to be investigated, both through the approach of production studies and of qualitative analysis of consumption. Professionals are involved in this serial genre in at least two ways: from a production point of view, through their contribution to the scripts as consultants for screenwriting, and from a reception point of view, through their qualified – but often very critical – opinion about medical dramas as spectators. Both these sides of professionals’ involvement have been investigated through the years, especially as far as American serials are concerned, while less attention has been paid to this topic by Italian television studies. Our chapter will focus on Italian professionals’ opinions about the genre of medical drama and, namely, on a popular recent Italian tv series, Doc – nelle tue mani (Rai1, 2020-). Our hypothesis is that – especially in the professional viewers’ opinion – a persistent strong cultural prejudice towards television prevents them from appreciating national medical dramas and their capacity to depict the Italian medical system in a realistic way. In our research we approach the relationship between medical dramas and medical professionals through qualitative interviews to physicians, in the theoretical framework provided by production studies.

Author Biographies

Daniela Cardini, IULM University

Daniela Cardini is associate professor in Television Studies at IULM University, Milan, where she coordinates the Degree Course in Communication, Media and Advertising. Her research focuses on the serial form in the media, in particular in television narratives and production. She has published several books and essays in journals and edited books, among which: La lunga serialità televisiva. Origini e modelli (Carocci 2004), Le serie sono serie (Arcipelago, Milano 2010), Long TV. Le serie televisive viste da vicino (Unicopli 2017), La canzone nelle serie tv (with Gianni Sibilla, Pàtron 2021), “Il telecinefilo. Il nuovo spettatore della Grande Serialità televisiva”, Between, 8 (2), 2014; “Serial contradictions. The Italian debate on television series”, SERIES - International Journal of Television Narratives, 2 (1), 2016.

Fabrizia Malgieri, IULM University

Fabrizia Malgieri is research fellow at IULM University, Milan. Her research is focused on female representation in the media, in particular in video games and TV series. She has published the book La Casa di Carta - La Maschera della Rivoluzione (Edizioni Estemporanee, 2019) and several essays in journals and edited books, among which: “Di madri assenti e padri da redimere: la genitorialità nei videogiochi, tra rapporti disfunzionali e questioni di genere” in Normal People: Gender e generazioni in transito tra letteratura e media (Pàtron Editore, 2022). She regularly writes about video games in Il Corriere della Sera. She is President and Member of the Commission for the Cultural evaluation of video games at the Ministry of Culture - General Direction for Cinema and Audiovisuals.

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Published

December 23, 2023

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Cardini, D., & Malgieri, F. (2023). “Television Can Damage your Health?”. Italian Doctors and Medical Drama: A Qualitative Approach. In S. Antonioni & M. Rocchi (Eds.), Investigating Medical Drama TV Series: Approaches and Perspectives. 14th Media Mutations International Conference (pp. 31-44). Media Mutations Publishing. https://doi.org/10.21428/93b7ef64.22ca802e