Women in Polish TV Series: Qualitative and Quantitative Analysis

Authors

Beata Królicka
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Andrzej Meler
Nicolaus Copernicus University image/svg+xml
Radosław Sojak
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Synopsis

Our study concerned the extent to which contemporary Polish TV series tried to change stereotypes about women while maintaining them. The objective was operationalised in terms of the presence and presentation of fictional female characters in series broadcast by the three largest television stations in the Polish television market. Eight series representing four thematic types were monitored. We applied a multi-layered coding to the film material. Quantitatively, we defined the contexts in which female characters were shown more often and less frequently. The series were dominated by contexts related to interpersonal relationships (29%) and relationships of a social nature (26%). Two subsequent contexts were professional work (15%) and crime (10%), but they differed across individual genres and titles. We then conducted a qualitative analysis which consisted of identifying the stereotypes or anti-stereotypes presented in the series.  

Author Biographies

Beata Królicka, Nicolaus Copernicus University

Beata Królicka is a PhD student at Nicolaus Copernicus University in Toruń (Poland). Her fields of interest are media discourse, political communication, sociology of emotions and postcolonial theory.

Andrzej Meler, Nicolaus Copernicus University

Andrzej Meler has been affiliated with the Faculty of Philosophy and Social Sciences at Nicolaus Copernicus University in Toruń as a freelancer, researcher, and academic teacher since 2015. Previously, for 10 years, he worked as a research and analysis specialist at the Polska Press Group, where he was responsible for web analytics for news and classified portals. From 2018 to 2022, he served as the main statistician for the PayTech Impact. EU project (http://paytech.umk.pl). He has participated in dozens of research projects as a project manager, researcher, analyst, and data explorer. Currently, his research focuses mainly on media (TV, radio, social media) in terms of their pluralism and the role of emotions in media communication. He primarily uses quantitative methods, statistical analysis, and data modelling in his work.

Radosław Sojak, Nicolaus Copernicus University

Radosław Sojak is a PhD, post-doctoral degree, assistant professor at the Institute of Sociology at Nicolaus Copernicus University in Toruń, Poland. Junior Fulbright Research Scholar at University of Virginia, Charlottesville (1999). Grantee of Ministry of Science and Higher Education and British Commonwealth Office (Plater/Nuffield Collage at Oxford 1998) and Foundation for Polish Science (twice 2000 and 2003). Author and co-author of five monographs: The Anthropological Paradox: Sociology of Knowledge as a Perspective In Sociological Theory (2004); The Lost Reality: On the Social Construction of the Unknown (2005 with D. Wicenty); The Promise Fulfilled: T he Preliminary Theory of ‘Research Styles’ – the Case of The Sociology of Knowledge (2014); Aristocrats and Craftsmen: A Synergy of Research Styles (2015 with Ł. Afeltowicz) and Citizens Platform’s State: A Closing Report (2015 with A. Zybertowicz and M. Gurtowski). Main fields of interest include: social theory, sociology of science and knowledge, post-communist transformation, public discourse analysis.

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Published

July 10, 2023

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This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Królicka, B., Meler, A., & Sojak, R. (2023). Women in Polish TV Series: Qualitative and Quantitative Analysis. In G. Avezzù & M. Rocchi (Eds.), Audiovisual Data: Data-Driven Perspectives for Media Studies. 13th Media Mutations International Conference (pp. 105-123). Media Mutations Publishing. https://doi.org/10.21428/93b7ef64.034c67d8